The Modernista
Jessica Simpson’s cute new swimwear line

So, we all know that Jessica Simpson is a pretty mediocre singer.

I assume that she’s not much better as an actress, but truth be told, I’ve never seen any of her movies.

However, she seems to be a pretty talented designer. I don’t know how much help she has, but her shoe line is cute, and this weekend she debuted some pretty adorable swimsuits:

According to People:

The models hit the runway in teeny bikinis and sweet one-pieces accessorized with floppy hats, oversized sunglasses and loose waves (remind you of anyone?) And while the swimwear may have been “all-American girl”, the attitude was totally tongue-in-cheek. As the song “Dirty Laundry” played, the models tossed into the audience mock magazine covers depicting an overweight Jessica and her actual skinny self, with the tagline “Not Okay!!! Weekly July 14, 2007, Jessica’s Dramatic Weight Loss! Drops 100lbs in 6 days.” Jessica tells PEOPLE, “I thought the flier was funny, it was really about my personality. We laugh along with them [the tabloids]. It’s funny, it’s the exaggeration that people believe, or maybe they don’t believe it but they still love to read about it.” But, she assures us, the truth is that “this time of my life is awesome!”

Well, it sounds like she is doing well, and perhaps returning to the funny, goofy/sexy Newlyweds-era Jessica that everyone loved, as opposed to the depressed, putting-on-weight, living-in-Ashlee’s-shadow, talking-about-cocks, Dear-God-she’s-dating-John-Mayer version we’ve been dealing with for the past year. I admit that I enjoyed Newlyweds (as well as pre-Federline Britney Spears) and I welcome the return of her bubbly blond ditziness.

I also really like these suits. For more pictures of the cuteness, check out Fabsugar.

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